Services by Frequency
Seasonal
Seasonal
Seasonal
Club season, OND, harvest...
There's a rhythm to the wine sales calendar.
I offer seasonal consulting services for those few months out of the year when you need extra support. The familiarity and professionalism of a dedicated staff member, without the year-round commitment.
Monthly
Seasonal
Seasonal
It doesn't take a full-time data analyst to get you the intel you need to drive sales growth.
With a monthly package, receive consistent reporting on the data that matters most to you. Outsource the number-crunching to a professional so you can focus on what you do best: moving your company forward.
One-Time
Seasonal
One-Time
Launching a wine club from scratch? Overhauling your inventory management?
Bringing in The Wine Lass for a fixed period can help you get off the ground with confidence, take pressure off your existing team, and protect morale and relationships during high-stress transitions.
Services by Need
Increase Revenue
Optimize Sales Operations
Optimize Sales Operations
The Wine Lass has the tools to help you:
- grow your wine club
- identify & retain at-risk members
- design new suites of club benefits
- improve average order values
- find gaps & opportunities in your sales strategy
- optimize email & SMS marketing
Get fresh perspective on your DTC sales potential. Launch new initiatives confidently, with a trusted expert at your side.
Optimize Sales Operations
Optimize Sales Operations
Optimize Sales Operations
Streamline your sales systems with:
- club release planning & execution
- inventory management
- new product setup & release
- internal SOPs, style guides & more
- scheduled library pricing updates
- advice on vendor selection & management
Clarity. Transparency. Collaboration. These essential pillars can crumble under time pressure if your systems aren't robust.
Lighten the Load
Optimize Sales Operations
Lighten the Load
Extra support for high-touch tasks:
- on-call customer service hours for special campaigns & peak season
- expert copywriting support
- transitional & maternity coverage
- staffing & leadership resources (e.g. new hire onboarding suites)
- ad-hoc problem-solving
A spike in workload can do lasting harm to morale and relationships. Bridge the gap with temporary support on a luxury level.